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How we decide what to build
We ship what we can explain to one real person in two sentences. Everything else waits, and most of it never comes back.
The two sentences
Who is stuck, and what stops being true after we ship. If the second sentence needs a diagram, the idea is not ready.
What we stopped doing
Roadmap decks. They made us defend last quarter's guesses instead of this week's evidence.
What replaced them
A page per decision, written before the work starts and edited when it turns out we were wrong.